Tag Archive for 'western union'

Western Union payments for Google AdSense launched in Africa.

There are millions of websites and blogs across Africa. This content transforms the web for the benefit of users. Google AdSense helps content publishers grow their online business by helping them with monetization. AdSense is a programme that enables publishers to display relevant ads on their websites and earn revenue. It’s free to use, quick to set up and now even easier to get paid.

Therefore, its quite exciting that Western Union has launched Quick Cash® payments for Google AdSense in three countries in Africa! If you’re a Google AdSense publisher, you can now select Western Union Quick Cash payments in:

  • Ghana
  • Kenya
  • Uganda

Western Union Quick Cash payments will reach you faster than cheques, and they’re free of charge. Payments will continue to follow normal AdSense payment schedule(s) and will be available for pickup in your local currency at your local Western Union agent the day after they’re issued.

A couple of things to note: Google can send Western Union payments only to publishers who have an individual account at this time. Also, the payee name on AdSense account must exactly match the government-issued ID card that you’ll use when picking up your payments. For more information on how to pick up Western Union payments, please visit the Help Center. To sign up for AdSense, visit google.com/adsense

Zain Kenya launches Zap International Mobile Money Transfers.

I am following a couple of threads on some Kenyan mailing lists and apparently Zain Kenya may just have upped the ante with regards to International mobile money transfers on its Zap service. The news I’m picking up is that Zap users in Kenya can now receive International money transfers directly on their mobile phones. The interesting bit is that the sender of the funds does this directly from their bank account to the Zap user who is subscribed to the service. This new Zap offering from Zain Kenya is bound to shake up the multi-billion shilling International remittances business which has been largely dominated by Western Union for the better part of a decade. However, Safaricom, the market leader for mobile money transfers in Kenya through its M-PESA offering will probably respond aggressively to this initiative, using its sheer brawn of 14+ million mobile subscribers.

In other interesting news over the last week or so, both NIC Bank and KCB have launched their own mobile banking services. This is in no way massively innovative since  Barclays Bank, Standard Chartered Bank, and many other Banks have also launched mobile banking offerings in past 6 months or so. However, one of the unique features that both KCB’s KCB Connect and NIC Bank’s Mobile Banking services have is the ability to draw funds from your account and deposit them into your Safaricom M-Pesa account. This will undoubtedly create an interesting customer value proposition that realizes convenience, efficiency and effectiveness for them. It also means that rather than seeing M-Pesa as threat, KCB and NIC Bank are using it as a way of generating additional transactions with their customers, leading to more billings.

Western Union lowers money transfer charges to just 2% in Kenya.

In an obvious move to stay relevant (and competitive) against the growing dominance of mobile payment services in the form of Safaricom’s M-Pesa and Zain’s Zap, Western Union has massively lowered its money transfer rates within Kenya to just 2% of the value being transferred. The new rate applies to transfers from as little as Kes. 100.00 to a maximum of Kes. 500,000.00.

The reduced rate which became active on the 1st June 2009 is applicable to over 500 Western Union agent locations throughout Kenya. What remains to be see is if users on Zain’s Zap and Safaricom’s M-Pesa will even consider using Western Union since the convenience and ubiquity of mobile-based transactions in Kenya make for a very compelling value proposition. More details can be found at Western Union’s Kenya web site here >