New social media such as Twitter, Facebook , You Tube, i-report and Google are just some of the channels that have popped up in the recent past. While they are not traditionally what one may call media houses, they are in competition with media houses for consumer eyeballs and attention.
Today’s Business Daily Newspaper has an article on Kenyan businesses and professionals using social media and social networking as a marketing and service delivery channel. I was interviewed for the same by Business Daily’s Wanjiru Waithaka and I am quoted in it. You can read the article in full on
Just stumbled on a mention for a presentation I did for the Kenya Music Week 2008 in Brussel Airlines’ BSpirit Magazine. The article, titled, “Rising up the Scale”, explores the growth of internet marketing, social media, sales and distribution in regards to East African Music. Enjoy the read here.