Tag Archives: Mobile Web East Africa

[Presentation] Mobile Web Marketing Campaigns – Evaluating The Key Ingredients

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This is a presentation I gave earlier today at the Mobile Web East Africa 2013 Conference during the mobile marketing focus day. The aim of the presentation was to elaborate the means to get the building blocks right – from concept Continue reading →

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(When) Will mobile be adopted as the platform of choice for marketers in East Africa?

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This is a presentation I gave this afternoon at the Inaugural Mobile Web East Africa Conference 2010 here in Nairobi, Kenya. The title of the presentation in full is (When) Will mobile be adopted as the platform of choice for Continue reading →

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