Uncategorized

Effective Digital Marketing In The Context of Africa

I made the presentation below yesterday at the AITEC East Africa ICT Summit 2016 as part of the digital content session. It basically covers most of the bases in terms of what a brand or business needs to consider and do in order to leverage digital marketing within the context of Africa, considering super relevant nuances like mobile-first consumers, social media prominence, and affordable media spend:

Previous post

Unboxing The 4G Infinix Zero3 Android Smartphone

Next post

First Impressions of JTL's Faiba TV Android Internet Set Top Box (STB)

No Comment

Leave a reply

Your email address will not be published. Required fields are marked *

thirteen + eight =