Monthly Archive for March, 2011

The East African Mobile Market from the TNS Global Mobile Life Research.

I just received the below information on research findings from TNS Global on the East African Mobile Market. The research is part of the TNS Global Mobile Life Research that was conducted with 34,000 people in 47 countries. Therefore, this information is just for the East African region. Some interesting insights worth noting follow:

  • Despite having higher GDP Per Capita than Tanzania, Kenyans are paying less for their mobile handsets and replacing them more often – quicker therefore to adopt new technologies (and getting good prices).
  • Nokia still dominate the mobile handset market but we know from other sources that there are plenty of fakes and Chinese manufacturers such as ZTE are making inroads in Uganda (e.g. they launched a solar powered phone there a couple of years back)
  • Kenyans are expecting to pay less for their next handset than they did last year – but are wanting to do a lot more with them (expecting more for less)
  • In East Africa, in contrast to the global picture,consumers are preferring to use mobiles for a wider range of activities – social networking, finance, downloading content etc (whereas globally, consumers prefer to do those things on PC – Kenya is ahead!)
  • If we look at all the messages East Africans send, by phone or PC, the vast majority in Kenya / EA are via phone as compared to 50:50 split globally.
  • Kenyans are very social, loving Social network apps and accessing the sites regularly. They are also very into music (a high proportion download or use music apps).
  • Lots of apps though are side-loaded from other phones or PCs rather than downloaded.
  • We looked at the time of day which consumers use their phone for certain activities. For listening to music, in Uganda, there is a peak in the evening. In Kenya however there is also a peak during commuting time in the morning – probably due to the traffic jams!
  • Lots of consumers in East Africa believe that mobile finance can eventually REPLACE Banks entirely – due to convenience, ease of use etc.

You can get the full research findings for the TNS Global Mobile Life following the formal launch at http://discovermobilelife.com/

The dark side of social media in Kenya.

I am quite ticked off by what I see as the misuse of, and, uninformed nature of some of what gets out on social media in Kenya. It seems to me that there are some social media aficionados out there who relish nothing more than to critique and tarnish other people. Yes, sometimes, people do make valid mistakes and get things wrong but what the hell?! I mean, why insult and poke fun when the same hard working people are trying to achieve great things?!

In-line with the above, I am reminded of the time I met Michael Joseph last year just before he retired from running Safaricom. We spoke, albeit briefly, and he asked me what I do. When I mentioned that I also blogged on the side, his face turned rather serious and he bluntly told me he does not like bloggers since all they do is insult and discredit people. He was not a happy man and I suspect he thought I was possibly considering writing something nasty about him as our conversation came to a quick end. I now “get it”, to say the least.

Just because social media gives some a powerful voice does not mean it has to be turned into a dagger of sorts? Give credit where credit is due. When people get it wrong, tell them so without making a big fuss about it as well as insulting them ruthlessly. Yes, its all nice and dandy to tweet or write blog posts that are quasi-sensational but please do keep things in perspective, as well as within scope with some measure of restraint? No need to get overexcited if you get my drift. I know its unlikely that what I have to say here would make a difference anyway but I thought I’d say something rather than keep quiet about it.

Dealfish Presentation at MobileMonday Kenya.

Below is a presentation on Dealfish that I gave this week at the monthly meetup of MobileMonday Kenya which we sponsored at the iHub. The mobile channel is incredibly important for Dealfish in Kenya since up to 50% of our users access our web site via the mobile web. We have two unique experiences on the mobile web for feature phones and smartphones. For this very reason, we see MobileMonday as a key forum for us.

Dealfish Kenya Interview on NTV.

This is Dealfish Kenya interview that both Neil Schwartzman and I had on NTV’s Money Matters show in February 2011 with Larry Madowo.

The Kenya Film Commission’s Animation Expo.

Kenya Noir's Chief Nyamweya (L) and Colleague.

Firstly, let me start by saying that the Sarit Centre in Westlands must be one of the toughest places to find parking on a Saturday afternoon. That being said, having spent close to 20 minutes looking for parking, I was undeterred and was firmly committed to attending the Kenya Film Commission’s Animation Expo, even if only for 30 minutes or so. I had been looking forward to it all week to see exactly what was happening in Kenya’s Animation space. I was not disappointed.

I was surprised on entering the Expo that there we’re far more companies than I had imagined who offer Animation services locally in Kenya. One definitely got a sense of a burgeoning industry that is much larger than what it looked like when I attended another event a few years ago. It seems to me that this global industry that generates billions of dollars annually is taking a firm foothold in Kenya, finally! I was also impressed with the showcased work that each firm had at the Expo meaning that there is money being made!

Kwame Nyongo from Apes in Space

The truth be said, many of the firms at the Expo seemed to be comprised of just a few people working in different capacities. By far, what seemed to be the largest was Homeboyz who have been behind the successful “Tinga Tinga Tales” that is currently airing on one of the local TV stations. In addition, Kwame Nyongo’s “Apes in Space” firm have a produced a local short animation movie called “Legend of Ngong Hills” (see trailer below). The other interesting firm I met was “Kenya Noir” which is led by Chief Nyamweya, an excellent illustrator who has now gone into animation as well.

I did not have much time at the Expo but I got to spend a bit of time at one of the talks where the turnout was excellent. Many people may not know this but there are fully accredited animation courses leading to bachelor degrees beijng offered by the likes of Shang Tao Media College who were also present at the Expo. In a nutshell, there is no reason why one cannot get in on the Animation gravy train as and when it becomes major industry in Kenya. Its already started and yesterday’s event just goes to show how big Animation is going to be here!

Finally, Facebook Places comes to Kenya.

I’m not sure when it happened exactly but looks like Facebook Places started working in Kenya during this past week. Facebook Places is a location-based “check-in” service similar to Foursquare. Foursquare started the Internet check-in trend a couple of years back and currently is the market leader. Facebook Places lets your friends on Facebook know where you are, what you are doing and connects you to them. In order to use the service, you need a smartphone such as an iPhone or Android that uses GPS to map your location according to the services and places near where you at the time.

I tried out Facebook Places today and already several businesses and residential locations have been added in Nairobi. There are certainly much fewer than the locations you will find nationwide on Foursquare but its clearly just a matter of time before Facebook Places could be much bigger. The reason for this is that there are over 1 million Facebook users in Kenya and whilst Foursquare is something of a niche player with a much smaller following.

Another aspect of Facebook Places which was recently launched and could make it quite popular in Kenya is that of local deals – much like the Groupon clones we have in Kenya such as Zetu and Rupu. Now, considering that Facebook has a much larger user base than Zetu or Rupu in Kenya, it could potentially become a major player in the discount deals space. However, only time will tell just how well Facebook Places fares in the coming months. Personally, I am pretty excited about it! You can read up more on Facebook Places here>

The Square Kilometre Array (SKA) belongs in Africa.

Guest Post by Rod Marcel of SKA Africa.

Africa is bidding to host the world’s most powerful radio telescope, the Square Kilometre Array (SKA). When constructed, in 2025, it will have 50 times greater sensitivity than any other radio telescope on Earth. The SKA will probe the edges of our universe, even before the first stars and galaxies that formed after the Big Bang. This telescope will contribute to answering fundamental questions in astronomy, physics and cosmology, including the nature of dark energy and dark matter.

South Africa is leading the African bid and has already legislated to create 12.5 million hectares of protected area – or radio astronomy reserve. This area is also referred to as the Karoo Central Astronomy Advantage Area, offering low levels of radio frequency interference, very little light pollution, basic infrastructure of roads, electricity and communication.

The human story began in Africa and it can also be the place where we find answers to the story of our universe. Please help us bring the SKA project to Africa by learning about the project and the advantages of the South African SKA bid. A comprehensive resource on the South African SK bid can be found at http://www.skaafrica.com

What it takes to win Technology Tenders in Kenya.

I recently had the opportunity to sit on a tender selection committee for an organization where I am involved at the board level. This is an organization that has an outstanding operational model and works in a professional manner. Therefore, it was an exciting opportunity to be involved in the selection process from the start to the end.

It was an eye opener being on the opposite side of the table for a change – selecting from a range of bidders rather than being a bidder for a change. The tender in question was for a range of technology services from the marketplace. We had a good number of bidders comprised of companies that ranged from the one man show variety to the very large multi-million shilling enterprise – it ran the whole gamut.

So, here is the thing, when looking at all the tenders submitted and spending a good number of hours drilling down to the short-list and seeing their presentations, it occured to me that there are several steps that can either make you win or lose a lucrative technology tender bid.

Contrary to popular belief, tender selection processes are more often than not completely transparent and impartial. Its a shame how many good firms lose out by not following tender bidding procedure when they stand to make millions of shillings, and possibly, permanently transform their business prospects.

In nutshell, these are the 5 steps I see as being critical to winning lucrative technology tenders in Kenya, from my perspective:

  • Compliance to bidding requirements – These are the basics. There are typically explicitly stated requirements for a tender before even a technical or financial proposals are reviewed. This can be as simple as labelling your envelopes correctly as per instructions to ensuring that you have a tax compliance certificate in your bid as well as a bid bond. If you do NOT have these compliance items in your bid you are immediately disqualified meaning that your proposal is not even reviewed – its as simple as that. You don’t even get to the party, let alone have a chance to dance.
  • Responsiveness to the terms of reference – In this scenario, assuming you have passed the basic bidding requirements, the next step is to elaborate on the proposed technology solution. More often than not, the responsiveness to the terms of reference needs to be as detailed and as accurate as possible. A one line sentence describing how the security of an online system would be guaranteed safe simply will not cut it. The devil really is in the detail. At the end of the day, when all the numbers are tallied, the total will be based on these factors and will determine whether or not you win the bid for your firm.
  • Team credentials and case studies – Another major factor to winning technology tenders is the quality and size of the team that will execute the project should it be awarded. The depth in terms of years of experience as well as qualified credentials for similarly scoped work will tip the balance. For this reason, more often than not, larger technology firms simply tend to win all the work because they have the best teams who have the “been there and done that” background with case studies. Most organizations are unlikely to give an unproven firm a technology assignment if they are not satisfied with the team credentials and work record.
  • Financial proposals – Assuming that your firm makes it through the technical proposal evaluation process, and meets the minimum score to qualify, the next step of the tender proposal is to review the financial proposals. This process can be tricky since there can be massive disparities in pricing. Its not uncommon for smaller firms to overprice their offerings whereas larger firms can tend to bid much lower. Whatever the case, the tender will be won by the firm that has a combination of the highest technical score as well as the most competitive financial proposal for the assignment.
  • Final presentations – If you firm makes the cut through the financial part of evaluation and has a good combined score with the technical proposal, it is possible you will be called in for a final presentation to the tender committee. This is the last step and a specific agenda for the presentations will normally be communicated to bidders. In this respect, this is where even the largest and most successful firms can stumble. It is vital that your presentation is as comprehensive as it is compelling. It must cover all the bases and essentially “close” the business.

Facebook Walls are NOT for Marketing.

There is a disturbing trend I have noticed over the last couple of weeks or so on Facebook. Maybe its just me but it seems to be happening with other folks who have a reasonably large number of friends on Facebook. Whatever the case is, it ticked me off to the point I changed my Facebook profile settings so that no one can post on my Wall – friends or otherwise.

The problem that I have noticed is that some of my Facebook friends seem to have decided that posting marketing messages on my Facebook Wall is a good idea. What?! Why would they even think this is a good idea seeing that they could be easily “unfriended” for this not so friendly action.

The thing is, one of the most effective ways of marketing on Facebook is to simply buy Facebook Ads as well as building and managing a decent Facebook Fan Page. Its not rocket science – just do it, right? Its quite simple really – Facebook Walls are NOT for Marketing!

Dealfish Kenya mention in UpNairobi Magazine.

Dealfish Kenya is mentioned in UpNairobi Magazine’s March 2011 edition within an article I was interviewed for titled “mobile revolution in your pocket”. The article looks at how phones are becoming smarter and cheaper and the interesting prospects presented by spin-off products in Kenya. You can read it full here>