Dating.co.ke – a free Kenyan dating web site.
It seems that local digital content is gaining momentum as all sorts of initiatives are being put into place. It will be interesting to see how far this goes and how much innovation will take place whether its mobile applications or good old fashioned PC web sites. The truth is that since all the cables went live including EASSy which was supposed to go live last week, everyone has been scrambling to get a piece of the action. Its quite impressive already how many interesting local content projects are taking off and shaping up into businesses already. One of these is a Kenyan dating web site that was set-up by a good friend of mine at http://www.dating.co.ke
Dating.co.ke is a fairly new and completely free Kenyan online dating web site. At this time, the web site is not yet monetizing traffic either through advertising or subscriptions. My friend took me through the web site and to be quite honest its of very high quality and quite easy to use. As of this writing, the site has almost 1,000 signed up members of whom at least 100 sign-in on daily basis. According to my friend the web site has been growing at a rate of 10 new users a day.
I’m really keen to see how the site does since as far as I can tell no one has really cracked the online dating market in Kenya (just yet) although International dating web sites do very well in Kenya apparently. Typically, according to my friend, international dating web sites tend to do well here because its Kenyans who want to date Foreigners and vice versa. However, he thinks that dating.co.ke has a better chance of success being locally focussed as its Kenyans meeting other Kenyans on the web site. I think he is right since context and relevance are always good formulas for longevity when it comes to content. Anyway, have a look and give it a spin at http://www.dating.co.ke