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Safaricom Business gunning for Corporate Internet Customers.

Safaricom is already undoubtedly a major player for Internet access at the consumer level with its 3G offering, Safaricom Live. The ability to access broadband Internet in most parts of Kenya on your phone or via a modem has made the Internet truly mobile for lots of folks. In fact, in a recent report from the Communications Commission of Kenya (CCK), the bulk of new Internet subscribers in Kenya from the 3rd quarter of 2009 we’re predominantly signing-up for wireless access instead of fixed line access.

However, in a somewhat stealth manner, Safaricom Business which is Safaricom’s corporate services division is also making a big push for the corporate Internet and data market. To re-affirm this fact, I recently received an offer from them for office-based connectivity at around 2/3 the price we are currently paying for the same bandwith capacity with our current Internet Service Provider (ISP). At the same time, they are giving a 2 for 1 month sign-up incentive at the onset of the service.

It would appear that this sort of offer is going to be a loss leader for Safaricom as they aggressively grow their corporate Internet and data business. But, think again, Safaricom is one of the largest buyers of Internet bandwidth from both the SEACOM and TEAMS cables in Kenya. In a nutshell, Safaricom is flooded with bandwidth that needs to be sold so this is obviously a way to get in on the biggest (and most profitable) Internet market in Kenya, the corporate customer.

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5 Comments

  1. mzee.richo
    November 29, 2009 at 9:00 am — Reply

    I feel the Safcom Live sites needs some retouching ..what and ugly and heavy site ?

  2. Chris
    December 1, 2009 at 7:40 am — Reply

    Hi!

    That’s quite interesting, i am interested in getting a similar Internet package for my home use (i do most of my work there). Would like to know how their pricing, bandwidth capacity, etc.

    I think safaricom could just be the “better option” especially for internet connection, as modt of the other ISP’s promise the sky and barely deliver. I can sign up asap if i had the proper information for that.

    Can you please email me with more information if you do not mind 😉

    Thanks,

    C

  3. Lucy
    December 5, 2009 at 11:02 am — Reply

    Drop me a line on 0721 516705. Safaricom internet is infact what Kenyan market needs.

    • Chris
      December 29, 2009 at 4:44 pm — Reply

      Hi Lucy,

      Please hook me up with all the details on how to get connected asap. I am very interested!

  4. December 16, 2009 at 2:01 am — Reply

    Safaricom internet is a welcome addition to the corporate internet scene. We use it in our office and its great. If you put yourself in safaricom’s shoes you will understand why they are taking this approach. Revenue from talk time is only expected to decrease in due time while internet connectivity will increase greatly in coming months/years. This may be the only sector that has room for growth in corporate Telecoms in the short-long term.

    This is great news for the Kenyan consumer. More choice means better prices and better service.

    But first you need to crack your modem!

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